Social media channels can say a lot about a person.

 

This is the reason why a number of companies are increasingly opting for social media background checks.

 

In fact, according to research by CareerBuilder, about 70% of employers use social media to screen candidates during the hiring process, and about 43% of employers use social media to check on current employees.

 

Social media screenings, when used properly, can provide better insight into a candidate’s thought process and personality, enabling organizations to hire the individuals who are the ‘right’ cultural fit.

 

So, what are the potential benefits associated with social media background checks?

 

a. Preventing bad hires

Social media background checks help employers avoid bad hires. Bad hires can have a negative impact on those around them. Their toxic behaviour, hurtful speech, and misconduct can affect the morale of those around them and affect the company’s reputation too.

 

A thorough social media screening can identify the red flags and provide information to hiring managers that can help them in the recruitment process.

 

b. Finding the right people

Just like social media background checks can identify red flags, they can also identify traits and behaviours that indicate that an individual is the right fit for an organization.

 

For instance, if you are a part of a non-profit organization that supports programs for animal wellbeing, having someone who loves dogs on the team can be great. Similarly, if you run a transport company, it would make sense to hire someone who does not advocate excessive consumption of drugs or alcohol.

 

c. Cost-effective solutions

Social media background checks are generally cost-effective and can be conducted swiftly. This means that you are able to get the required information within a smaller budget and a shorter timeframe.

 

d. Eliminate discrepancies

Social media background checks can help you verify the information a candidate has provided in their cover letter and resume. LinkedIn, for instance, can give in-depth insights into a candidate’s previous experience, recommendations, and qualifications.

 

Hence, when social media checks are performed properly and compliantly, they can provide valuable information about the candidate and help you make informed hiring decisions.

 

At Triton Canada, we are committed to helping you use this background check tool effectively and hire individuals who are a perfect fit for your organization. Call us on 1-844-874-8667 to learn more or visit www.tritoncanada.ca  for a free quote.