The Increasing Importance of Social Media Background Checks

Posted on 06.14.2021

Image for The Increasing Importance of Social Media Background Checks

3.96 billion people use social media worldwide.

With the continuous development of technology and connectivity, virtually everyone has an online profile somewhere.

In addition, the majority of the labour force searching for jobs make up a huge percentage of social media users.

According to the Pew Research Center, 38% of individuals ages 18-29 use Twitter, 67% use Instagram, and 79% use Facebook.

The changing landscape and popularity of social media worldwide have made social media background checks integral in today’s hiring process.

A social media background check is the process of reviewing a candidate’s social media accounts to learn about who they are.

For employers and hiring managers, social media is a great place to discover detailed and comprehensive information.

They are an effective and cost-friendly way to ensure the reputation and qualifications of your candidates to reduce risk and ensure a good culture fit.

People tend to be “unfiltered” online, and most people post content without thinking too much about what employers will think.

In addition, social media can reveal information that a resume or an interview might not because there is less need for people to present themselves as professionals in their personal lives.

Information that a social media background check can reveal includes whether the person is aggressive, their character, their hobbies, values, beliefs, and more.

These are all useful to hiring managers when identifying the credibility and reputation of a candidate to determine if they are a good fit for the role, the team, and the company culture.

At Triton Canada, we can help you leverage social media background checks to make hiring decisions. By identifying a person’s strengths and red flags, you can find the people who are the best fit for your organization.

Call us at 1-844-874-8667 or visit www.tritoncanada.ca for a free quote today.